
Jerry I. Porras
Stanford Graduate School
of Business
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What does it takes to be a great leader? And what if I don't fit the mold of the charismatic visionary. . . am I doomed to mediocrity? This lecture focuses on a different model of leadership, one that has served leaders of enduringly great organizations quite well for generations. Professor Jerry I. Porras presents findings from an intensive study of the most significant businesses in the United States and demonstrates how the concepts were applied effectively.
Jerry I. Porras is the Lane Professor of Organizational Behavior and Change at the Stanford University Graduate School of Business. Coauthor of Built to Last, one of Forbes magazine's twenty most influential business books, Porras debunks myths about what makes visionary companies successful by tracing the attributes of a selected group of visionary companies that demonstrate enduring core values, a purpose beyond profits, and a devoted workforce. Porras enlightens audiences with his groundbreaking theories of successful organizations.
Learning Goals
Professor Porras' presentation and supporting materials are designed to help you:
- Recognize the characteristics of the traditional charismatic visionary leader.
- Differentiate between the traditional style of leadership and that of Built to Last leaders.
- Learn to implement research-based principles that will help you create an enduringly great company.
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HMM: Strategic
Thinking |
Practical advice for managers in charge of shaping and executing organizational strategy. Includes tips for analyzing opportunities, challenges, and the potential consequences of high-level action plans. Addresses identification of broad patterns and trends, creative thinking, analysis of complex information, and prioritization of actions. |